On October 26th, Stella Artois held their World Draught Master Global Finals, which they call the Mondial Maitres Serveurs, in Montreal, Canada. This annual event, always in a different location, brought together more than twenty of the world’s top pourers of Stella Artois, a list that was whittled down from hundreds of bartender contestants from twenty-six countries through a series of regional and national championships.
One on one until the final two, the art of the beer pour was contested based on Stella’s 9-point pouring technique (see more on Stella’s perfect pour here). The scene was a grand spectacle, held the Chalet du Mont-Royal, one of Montreal’s highest points, with a wide view of the city below. In the end Belgian Allaine Schaiko won out to become the brand’s 16th world draught master. This was the scene:
Writer and photographer Nicholas Gill is the editor/publisher of New World Review. He lives in Lima, Peru and Brooklyn, New York. His work has appeared in publications such as the New York Times, Los Angeles Times, CondeNast Traveler, National Geographic Traveler, Afar, and Penthouse. Visit his personal website (nicholas-gill.com) for more information.